Vision, Mission & Values

Our Vision

  • A world where young people can see themselves in whichever occupation they choose.
  • A society where gender doesn’t limit one’s choice and voices of both women and men are heard with equal regard.

Our Mission

  • To tell inspiring stories of female role models via free web based video interviews geared towards 3rd through 5th graders.
  • To awaken youth to their potential, increasing the numbers of youth from diverse ethnic and socioeconomic backgrounds who will consider entering the workforce in a variety of careers. Careers which they might not have known or thought about previously.
  • To encourage positive choices and reduce risky youth behaviors through video programming which facilitates discussion between the youth and a caring adult.

Our Values

  • Respect Valuing the uniqueness and worth of each person
  • Integrity Doing the right thing consistently
  • Diversity Celebrating race, culture, ethnicity, life experience and age
  • Definition Encouraging a positive view of oneself
  • Authenticity Encouraging each person to be true to themselves
  • Learning Inspiring love of education and personal growth
  • Everyday Heroism Demonstrating courage, striving for excellence, and maintaining an attitude of service
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