Focus Groups for new SheHeroes music!

Photo Credit superkimboo Flickr

Photo Credit superkimboo Flickr

Recently, Nicole and I visited the Johnson branch of Boys and Girls Clubs  in Denver, Colorado and held focus groups to help pick a new song for the videos!  About 15 boys and girls ranging from ages 7 to 12 participated in two focus groups. Laurie Braunstein helped with a second round of focus groups in Boulder.

We had great discussions as kids listened and ranked 7 different songs to match who we want to be - Smart, Empowering, Diverse, Heroic, Hip, Attractive, Friendly, Achievable, Fun, Inspiring.

Together these kids came up with a great new song that will be posted soon with new videos.  Thanks to all the kids in Denver and Boulder who participated, and to the folks at Boys and Girls Clubs for helping us out!

Nicole and Sue

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